My Agency Real Estate
A Different Way to Sell

Stop Paying Commission.
Start Keeping More.

Traditional agents charge 2–3% of your sale price. On a $1M home, that's up to $30,000 gone. My Agency members save an average of $38,000 — without sacrificing service, results, or transparency.

The Problem

What Commission Is Really Costing You

In NSW, real estate commission rates are unregulated. The average agent charges 2–2.5% of your sale price — and that's before marketing fees. On the Central Coast, where median house prices sit above $1M in many suburbs, that translates to a five-figure bill that vendors rarely question.

$750,000

Commission on a $750K sale

$15,000 – $22,500

Traditional agent fee (2–3%)

$1,000,000

Commission on a $1M sale

$20,000 – $30,000

Traditional agent fee (2–3%)

$1,400,000

Commission on a $1.4M sale

$28,000 – $42,000

Traditional agent fee (2–3%)

Figures based on standard NSW commission rates. Does not include additional marketing fees often charged on top.

Side by Side

Traditional Agent vs. My Agency Membership

FeatureTraditional AgentMy Agency
Fee structurePercentage of sale price (2–3%+)Membership model — flat, transparent
Cost on a $1M sale$20,000–$30,000+Significantly less — members save avg. $38K
Marketing feesOften charged on topIncluded — no hidden extras
Agent incentiveHigher price = higher feeYour outcome is our only metric
Financial planning accessNot offeredIncluded — property + wealth strategy
Transaction protectionStandard onlyEnhanced safeguards built in
Direct principal accessOften junior agentsRhys Reid — principal on every sale
Pre-sale preparationReactive — starts when you listProactive — membership keeps you ready

What You Get

Everything Included in My Agency Membership

Save an Average of $38,000

Our members consistently save tens of thousands versus paying traditional commission rates. That money stays with you — not your agent.

Transaction Protection

Membership includes enhanced legal and financial safeguards at every stage of your sale — covering you from appraisal through to settlement.

A Trusted Agent on Retainer

When life changes arrive — a new baby, a job offer, a separation — you already have an agent who knows your property and your goals. No starting from scratch.

Wealth Management Access

Property is your most powerful financial asset. Membership connects you with financial advisers who understand real estate — so every decision builds toward your long-term goals.

Ready When You Are

95% of sales aren't planned. Membership means when the moment comes — expected or not — you can move immediately with full confidence and zero wasted time.

Straight-Talking Advice

No commission pressure. No inflated appraisals to win your business. Just honest, data-backed advice from an agent whose success depends on your result.

The Process

How My Agency Membership Works

01

Join

Become a member and get immediate access to your dedicated agent, financial planning guidance, and market intelligence.

02

Prepare

We build your property strategy — pricing position, presentation plan, and timing — so you're ready to move when the moment comes.

03

Sell

When you list, we execute: professional photography, multi-platform marketing, inspections, and hard negotiation on your behalf.

04

Keep More

Settle with confidence knowing you paid less, got more, and have a financial plan for what comes next.

FAQ

Common Questions About Membership

What exactly is included in My Agency Membership?

My Agency Membership gives you access to a trusted, licensed principal agent (Rhys Reid), financial planning guidance through our Wealth Management service, transaction protection throughout the sale process, and full marketing support — photography, copywriting, multi-platform listing — when you're ready to sell. Everything is transparent upfront with no hidden fees.

How does this compare to discount or flat-fee agents?

Discount agents reduce their fee by reducing their service — less marketing budget, less negotiation, less time. My Agency's membership model delivers full-service, premium representation. The difference is the fee structure: instead of taking a percentage of your sale price, we operate on a transparent membership basis. You get more, and you pay less.

What if I join but end up not selling?

Membership isn't just about selling — it's about being prepared and having a trusted property advisor in your corner at all times. The financial planning access, market knowledge, and ongoing strategic advice have genuine value independent of whether you transact. Speak to us about the specifics of your situation.

Where does the '$38,000 average saving' figure come from?

The $38,000 figure represents the average difference between My Agency membership costs and the standard commission a Central Coast vendor would pay a traditional agent on a comparable sale. It's based on a comparison against the regional average commission rate applied to our average sale price. Individual savings vary depending on property value and specific terms.

Is there a lock-in period for membership?

Contact us to discuss membership terms. We're confident that once you understand the model, you'll see the value — so we don't rely on lock-in clauses. Our track record speaks for itself: 99% client satisfaction across 150+ properties sold.

Does the membership model affect how hard you work for me?

The opposite, actually. Traditional commission creates a subtle misalignment — an agent's payday is guaranteed once you sign, regardless of the final result. Our model ties our success to yours. We have every incentive to negotiate the best possible price and deliver the best possible experience.

Ready to Keep More of Your Sale?

Find out exactly what your property is worth — and exactly how much you'd save with My Agency.